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ZoomInfo

#8 IN DATA & ENRICHMENT
Enterprise B2B database & intent
4.1
★★★★☆
OUR SCORE
THE VERDICT

The deepest database in the market, with org charts, technographics and intent. Priced and contracted like enterprise software, so it only pays off at scale.

BEST FOR
Enterprise sales and marketing teams
PRICING
Annual contract; custom quote
LEARNING CURVE
Moderate

What it does

ZoomInfo is a large B2B data platform covering companies, contacts, org structures, technologies and buying intent, with engagement and conversation tools layered on top.

Who it's for

Enterprise go-to-market teams that need one trusted system of record for B2B data and have the budget for it.

STRENGTHS
+Broadest firmographic and contact coverage
+Org charts, technographics and intent in one place
+Mature integrations with Salesforce and HubSpot
WATCH OUT FOR
−Expensive, with multi-year contracts common
−Seat and credit limits cause friction
−Overkill for small teams

Pricing

Annual contract; custom quote
Prices change often, so check the current plans on ZoomInfo's site.
See ZoomInfo pricing ↗

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