GTM Algorithm/Directory/Automation & Agents/Make
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Make

#4 IN AUTOMATION & AGENTS
Visual automation
4.5
★★★★★
OUR SCORE
THE VERDICT

A visual automation builder that handles complex scenarios at a lower cost than Zapier.

BEST FOR
Ops teams building complex automations
PRICING
Free plan; usage-based paid plans
LEARNING CURVE
Moderate

What it does

Make (formerly Integromat) lets you build automations visually as scenarios, with routers, iterators and error handling.

Who it's for

Ops and GTM teams who need more logic than Zapier offers but prefer no-code.

STRENGTHS
+Visual scenario builder with branching
+Cheaper than Zapier for complex flows
+Large app library
WATCH OUT FOR
−Steeper learning curve than Zapier
−Debugging big scenarios is fiddly
−Usage-based cost needs watching

Pricing

Free plan; usage-based paid plans
Prices change often, so check the current plans on Make's site.
See Make pricing ↗

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